The word "gullible" isn’t in the dictionary
David Weinberger links to McDonald’s Interactive, which claims to be an interactive division of McDonald’s that is breaking away from their corporate father because of a corporate computer simulation that showed that the company’s current course contributes to global warming and catastrophe.
I’ma suspish.
So I looked up the McDonald’s Interactive web site in whois. The administrative contact is shown as Marc Cohen, address 1 Kroc Drive, Oak Brook, Illinois. Sounds legitimate. "Cohen’s" e-mail address, however, is given as info@mcvideogame.com, and the technical contacts are at Aruba.it. Why would McDonald’s host something in Italy?
Looking up mcvideogame.com in whois shows similar technical contact information, but the administrative contact is one Luca Nasi in Milano, Italy. Visiting the mcvideogame.com site reveals a take on corporate icon Ronald McDonald that a corporation like McDonald’s would never countenance with such a valuable trademark. The Press section of that site gives the rest of the story away with links to stories about "La Molleindustria, developers of ’political games against the dictatorship of entertainment,’" as one of the stories puts it.
Clever. Deceptive, but clever.
Tags: McDonalds activism Molleindustria
Posted at 1:02 PM
suspish is right.
David is a very trusting soul. Even after years of blogging.
Shelley Powers Dave Winer’s wife
Posted by Shelley at 5:01 PM, June 6, 2006 [Link]